There are several factors to consider when determining if a market is good for a self-storage facility:

Demographics: A market with a growing population, high population density, and a high number of households is generally more favorable for self storage. This is because a larger population means more potential customers for self storage.

Economic indicators: A market with a strong economy, low unemployment rate, and high household income is generally more favorable for self storage. This is because a strong economy means more people are moving into the area, and a higher household income means that people are more likely to have disposable income to spend on self storage.

Real estate market: A market with a limited supply of land for new development and high property values is generally more favorable for self storage. This is because the limited supply of land makes it difficult for new self storage facilities to be built, and high property values mean that the cost of land is high, making it more expensive to build new self storage facilities.

Competition: A market with low competition from existing self storage facilities is generally more favorable for self storage. This is because less competition means less pressure on rental rates, which can make it more profitable for self storage facilities to operate.

Zoning: The market should have good zoning laws that allow for the building of self storage facilities and easy permits.

Weather: Markets with extreme weather conditions, like hurricane-prone areas or very cold regions, require extra attention to the durability and resistance of the building, which can increase the cost of building a self-storage facility.

It’s important to keep in mind that market conditions can change over time, so it’s important to regularly evaluate the market to ensure that it remains favorable for self storage. Additionally, it’s important to conduct a detailed market analysis, including a feasibility study, to make sure that the market is good for a self-storage facility.